All posts by David Feinstein

Personalizing Your Network Marketing Business

If you want to make your network marketing business more successful than it is now, you may want to look into personalization techniques. You will find such techniques from places like McDonald’s, Burger King, IHOP and Starbucks. Learning personality to add your business is not a bad thing because most people nowadays will not pay attention to generic brands. This doesn’t mean you have to be edgy and bold but it can mean you could be gentle and passionate through the words and placement of your content. Read on to learn more about personalization techniques and tactics for your business.

network marketing

Building your network marketing business, the easy way

 

when you are building your network marketing business you can do it the easy way or the hard way. The hard way is figuring out who you are and why you do what you do. This can take decades or longer if you choose to focus on the cash flow instead of focusing on attraction and Authority. If you ever went to the store and bought chips or cookies or even a health food item, there’s always a catchy slogan somewhere on there. The best examples are Nikes old motto “just do it.” This is only icing on the cake though. You have to dig down and show your personality through your specific actions and words in everything you produce.

 

This could be called branding for your network marketing business. It is preferred to think of it as personalization. This includes color choices, graphic choices, targeting and many other factors. If you choose to leave a signature or motto that also will help brand or personify your business. You may have seen a lot of cartoons and videos online from certain businesses to help reinforce this personal branding by sharing a particular cartoon character. This will also help as well because it sticks in the in the viewers mind. And viewers will remember and relate to this character later on as they surf your website.

The do’s and don’ts of personalization for network marketing

 

Brought up quickly and efficiently, there are only a couple of do’s and don’ts for network marketing personalization. Don’t make it forced, be natural and allow your personality to show through. Be creative in all areas of it and work with it until you’re happy with the results from your marketing effort. Keep your text font readable and large enough for all types of audiences. Do a test run with your project before going completely with it. Run it with a small test group and get feedback and make changes from it. Don’t overly spend on advertising cost for it you will lose more than you will gain. Be original and don’t steal ideas and have fun with it.

network marketing

Become the Mlm Business Master

You can become the MLM business master, by providing key essential skills that your prospects black in their life. One key skill that you need to survive in this business is a flexible mind. A closed mind will bring you more problems than you could face. What this means is that you won’t be able to be more flexible or acceptable to new ideas. An open mind is vital improve your business line. Later on, in this article we will talk more about having an open mind and other key skills in order to master the business.

mlm business

Master the Mlm Business Mindset

 

To master the MLM business mindset, you will need to understand the importance of having an open mind. Your mind should be like clay, where it is moldable as you go from day to day. This means dropping fears and other irrational states of mind and becoming one with the business. This also means accepting your flaws and faults. To improve yourself beyond measure through continuous education and focus on the benefit of your prospects. Some education is free and while others can cause a little bit but it is worth it in the long run.

 

Don’t fear failure in your MLM business. Mistakes will happen but you can survive if you are prepared to do with your own faults and flaws. Responsibility is another key issue to respond to when you’re first in the business. This will help create a state of peace and determination As you move forward with your marketing plan. Your business ethics should be clear as you expect others to be clear and transparent as you shop at your favorite places.

 

Taking a leap of faith in your MLM business

 

Have faith in yourself and in your MLM business. The lack of faith in your business can cause it to crash hard and you may feel like you failed in life but that’s not the case. The faith you need will grow as you see success but unfortunately you have to start out with some face before you can see that success. Don’t give up as time shows you problems and issues within your marketing. Adjust your plan and adjust your action and move forward because you never know what will work and what will fail. Life is like a bouncy ball, it goes up and it goes down but you’re the one that controls that, not me not anybody else. Only you can get up in the morning make that cup of coffee have that donut or toast and get started in your business. This is why having the master mindset is important in life and that’s just your MLM business. You can have success in everything you do if you’re positive and focused in the right way.

mlm business

Give away your best mlm success stories

Give away your best mlm success stories during special days throughout the year. Sounds crazy but if packaged right and promoted to deal with pain points. You could see a boost in business. You can bundle them or change formats of any of them. The best way is to find a mixture of formats and use them in your marketing plan during holidays or other special events. Why should you give them away? Holidays are often cash restrictive. This prevents prospect from spending money on things that may not have a high priority.

mlm success stories

Mlm success stories can break down walls

 

If your finding a lot of resistance in your day to day operations. You could offer something special to help gain business, especially if it’s around mlm success stories or events. The stories can make a difference between success and failure. There is a set up to the whole idea. It must have a good promotional length and should be easy to access and the material should be complete. These three areas are important to the execution of your promotional campaign.

 

The individual mlm success stories can include a variety of themes. You may want to run a single theme if you chose. Single themed stories are aimed at specific areas of a pain point in the person’s life. They can be done in most formats that include videos and eBooks. You can design a themed campaign for them that is separate from a multi themed set. Even though these sets can reach a broader audience that is looking for a generalized picture.

 

Plan and measure for success for mlm success stories

 

Plan your mlm success stories campaign carefully. The stories are the end product and are given away for free. This doesn’t mean you can’t link them to an email list. You may be able to link them to a social media follow and like. If you use WordPress, keep an eye out for new tools that can help. The end goal is to drive success in all areas. You could and should like premium content from your freebie in order to create a strong path for the visitors to follow.

Always check your analytics for information regarding to the success and of your campaign. Measure the visits to the bounces and take a snapshot before launching the campaign. This can help you adjust and realign your efforts. Check it at least once a week and take a snapshot often as well. Especially if you are running a quarterly campaign.

MLM success stories

Leveraged Sales That Boost Prospects Interest

If you want to boost your leveraged sales, you can use a variety of products in combination to achieve your results. Your promotional efforts are key to create a strong attraction for them. However, your individual products themselves can be bundled together. Different formats are important to attract the minds of your prospects. It will take time to present your material in a compelling way that is affordable to both you and to the lead.

leveraged sales

Leveraged sales bundling process

 

The process in which you create a bundled leveraged sales product should be simple. Making the process complicated is not wise. It will only slow you down and keep you from achieving success. If you want to do work books and audio clips in one package. Start with the audio and then create the work book. Organize your notes before you start recording. The last step is the final design of the package itself.

Your leveraged sales products are tools that should lead to other sales. However, you can use them to generate leads in a gateway. The gateway adds them to your specific email list. Only after they confirm their subscription, they should then receive a download link by email.

 

Pricing your leveraged sales bundle

 

One of the hardest aspects is pricing your leveraged sales products. The best way to do this is to find similar ones and see their prices. Take a look at ten sites relating to you and collect pricing Data. See what the average cost and adjust accordingly. If you are stuck still, try an introductory price for a limited time. It is easier to come down then to go up on the price.

A good price can increase the interest of your prospects. Especially if the topic is hot and trending across the internet. Do feel like you have to chase material either. Create content that your familiar with but with your personal touch on it. Develop your marketing to include sound bites from your new bundle.

Keep your audience in mind as you develop your leveraged sales product. You don’t have to push the development of it too soon. You can run polls and surveys to generate interest and gain feedback on your ideas before moving into the writing stage. This includes the production of audio and video formats. Don’t give up but keep aware of input from your marketing and tools. This can guide you to greater success.

leveraged sales

MLM Success – Is Your Content Valuable, or a Waste of Web Space?

If you’re looking to create MLM success, which I know you are…then there’s one thing that you better make sure of.

mlm success

That one thing is that you’re putting out great content.

 

Now what do I mean when I say great content? You see there’s only one secret to great content and that’s that the content is valuable.  When content is valuable it simply means that your readers will be able to use that content and make some sort of use of it.

 

If your MLM success is dependent on you having valuable content, what are some of the ways that you can ensure that your content is usable by your readers.

Here are 3 Ways to Create MLM Success by Making Your Content Valuable and Usable

First…Give Tips That Are Immediately Useful – If you give your readers a tip that they can use today, to see some success, then they’re going to look at you as someone that they want to know more about and work with.

Of course, this assumes that you’re marketing to people who are already in the home business arena. This is a huge way to bring some heavy hitters into your downline, simply by showing them that you too are serious and know what you’re talking about.

This also brings the people who are looking for mentorship into your downline. These are the people who have put their faith in another sponsor with another business with high hopes, only to find out that this sponsor knew little more than they did about creating MLM success for themselves.

So, putting out great content that people can use pronto will grab these people and have then knocking down your door to join you and your business opportunity.

Second…Be Inspiring – Creating inspiration will go a long way in creating raving fans that want to work with you. This is because we’re all dying to be inspired. We read books that inspire us, we buy posters with inspiring quotes, we watch inspiring movies over and over again, basically we’ll walk over hot coals for inspiration.

If you’re the one providing that inspiration then you’re going to win a lot of friends and well…influence a lot of people to steal the title of the great book.

Inspiring people means giving them a kick in the pants to get them to act. Helping them see the reasons and the ways to reach their goals, and achieve their dreams. When they’re inspired they’ll be looking for your mentorship to get them closer and closer…and in the situation of MLM success, or home business success this means very likely joining your MLM business opportunity.

Third…Be Entertaining – Sure, people want inspiration and they want great tips, but what they also really want is to be entertained. The proof is simply looking at movie sales, music sales, sports stadium seating, concert halls, Broadway, and television. People want to be entertained, and so if you can provide that entertainment along with the two points above, then you’ve got yourself a heck of a captivated audience.

This means an audience captivated by your voice.

So, as you can see, creating MLM success isn’t that difficult as long as you’re creating valuable content that people flock to…and now you know exactly how to do that.

MLM Success

How to Manage Your Business your Time and Your Life Without Feeling Like a Guilty, Discouraged, and Lonely Alien!

So, let me guess…

network marketing

When you first started off in this network marketing adventure you were thinking about how you were going to be able to work your business for 2 hours a day, and then go chill out on the beach for the rest of the day with your family right?

Isn’t that what you’re told after all – that you’ll have financial and time freedom like you couldn’t believe?

Well hopefully you’ve got some more financial freedom, but it’s very likely managing your time, while still having something that resembles a life, has proven to be a bit more difficult.

Here’s the thing about this whole concept of time freedom though… in case you’re feeling like you’re never going to be able to get to that point where you’re sipping cocktails on the beach while your bank account is filling up.

I know several people in network marketing besides myself who could actually have this happen. We’re talking about people who have tens of thousands of people in their downline creating wealth for them around the clock.  But the funny part is… that even though they/we can do that…it doesn’t happen. The fact is that we all get caught up in the business so much, and end up enjoying it so much, that working on our business is part of the benefit of time freedom.

In other words, we ARE doing exactly what we WANT to do with our time which is building our business! It may sound a little bit weird, but let me back it up with this. Just read this first paragraph from Donald Trump’s best-selling book titled “Trump: The Art of the Deal”.   Here’s what Mr. Trump has to say:

“I DON’T do it for the money. I’ve got enough, much more than I’ll ever need. I do it to do it. Deals are my art form. Other people paint beautifully on canvas or write wonderful poetry. I like making deals, preferably big deals. That’s how I get my kicks.”

Now I’m sure that when he was first starting out in Real Estate he was thinking about sitting in the sand at some of the greatest beaches in the world and letting his real estate earn him a fortune. But he doesn’t!

But don’t think that I’m being insensitive or passive about the fact that this is actually a burden for you.  Because sure, there’s a huge difference between having to work your butt off and build a business just to get by and not take a loss – as compared to doing it because now it’s become a passion. I totally understand that.

In fact, it’s why I went to having my own home business in network marketing in the first place.

Before I ventured into network marketing I was actually living what many would consider the “glamorous life” … flying around in jets with rock stars, staying in great hotels, and getting to meet the most famous people in the world! But it wasn’t fun and games… it was WORK! They were enjoying their time while I was working my butt off to keep their estates afloat while they were often spending their money like drunken sailors.

So, I know what it’s like to feel like you’re spinning your wheels when you shouldn’t be. I also know what it’s like to be working extra hours on your home business, while inside your home, and wondering what the heck has gone wrong when you’re not even spending time with your family.

This can be tough to swallow at first but believe me if you’re in a situation where you’re actually working hard on your business, then you’re on the right track. You see it’s those people who never work their butts off, who don’t make it to the point where they could slack off a few days and still make money.

But There Are Some Key Things That You Must Do To Make This Time Bearable and Actually Much More Productive…

First you need to be grateful. Yes, I know this sounds weird but you need to be grateful for the fact that you ARE able to work from home. That the time and technology allow this to happen! You need to take note of the fact that there are many people who work 2 full time jobs… and when I say work I mean stuff like laying bricks, roofing in the hot, hot sun, washing dishes, digging trenches.  So as bad as it seems to be stuck trying to figure out how to put a website up, or struggling to dial the last number of a prospect you’re afraid to call, it could be much, much worse.

Next, you need to organize yourself.  A great deal of your time could very well be spent on “busy” work that’s actually wasting your productive time. So, make lists of your most important “money making” activities and do mostly those. Set aside a half hour to an hour a day to get the busy work done. Schedule it in, and it won’t infect your other allotted work time.

And last but for sure not least, take time to spend with your family and doing things that you enjoy with them. It’s very easy to get stuck in a working rut and then going to bed feeling bad that you didn’t even ask your spouse or your kids how their day was, or pet the dog – or whatever your family consists of.

If you make time to do these things, those nagging feelings of regret and feeling like you should be doing something else won’t be tugging at your heart strings while you’re trying to work on your business.

 network marketing

Mlm Success Stories and Facebook pages

If you’re not sharing your mlm success stories to your Facebook pages by now, you’re missing out on lost opportunities. Your success can inspire prospects and help them take action. Facebook is another tool to connect with your prospects and help them learn more about you and your business. It is not the perfect tool, but one that should not be ignored by mlm businesses. While there is competition there, just like anywhere else, the effort and time you devote to your social pages can pay off in the long run.

mlm success stories

Sharing Your Mlm Success Stories to Facebook

 

Facebook pages is a great ground to share your mlm success stories. There are a couple of options to present them to your audience. One way is through text, graphics, images, audio and even video. You can use a combination to help reach further into the world of Facebook. Don’t feel limited to one content format. Some people respond better to videos and some to graphics and text. A blend can help you achieve better results as you post your content. Watch for interaction from your audience and adjust your plan of action. If you feel like images and text are working better than videos, then switch to that format.

 

A consistent schedule is important for social media, especially for pages on Facebook. Your mlm success stories should be posted on a regular schedule. This means figuring out how often you want to share your stories, what and in what format to share them in. If you’re unsure on how to proceed, try once a week with no more than two stories. Now you just need to figure out the format. Once you get data back, you can make changes to the sharing plan.

 

Linking from your Mlm success stories to critical pages

 

Your mlm success stories are bait to draw in prospects to your website. Make sure that you add the right link to each story. All of your content that you share should point back to your pages of one type or another. It’s a free form of advertising. Many out there are not adding links and wonder why they lack traffic and success. Be careful not to add too many links either, use only one link per story that you’re sharing. This will make it easier for your prospects and for you to track data from. You can change the links out later, if need be.

MLM success stories

Can I Turn My Mlm Success Stories into Testimonies?

One can use mlm success stories in many different ways. This includes testimonies that can be placed on the site in different locations. They can be broken up and separated to maximize the impact of the pages for your visitors. So, in turn yes, you can use mlm success stories as testimonies. There are different ways to present them to help you gain the traffic and success you want to achieve. Come and explore some ideas that have been developed over time with much success and sometimes failure.

MLM success stories

Mlm Success Stories Broken up and displayed on key pages

 

One way to drive success to your site is to break up your mlm success stories into bite sized testimonies and place them on key pages of your site. This could include your passive products, main store front, contact, homepage and landing pages for your email. These have been quite successful for various business industries and are still used to help convert visitors into leads. You may only want to display up to three small stories on the pages, you can always link to the full testimony that is not in your active menu.

 

If you do use your mlm success stories as testimonies on your pages. You can present them as text, video, or even audio clips to your visitors. In most cases they are presented as text, but you may have more or less success in other formats. If you’re feeling venturous try posting them as a small audio clip. You won’t know how your prospects will respond until you try an idea. It could work or it could fail.

 

Don’t go overboard the Mlm success stories…

As stated beforehand, don’t go overboard with the mlm success stories. Be a bit conservative and use them in the right spots to maximize your potential. Don’t forget you can use them as separate entities and share them in a promotional campaign as well. This works very well during authority building campaigns or at the launch of a new social campaign. Sprinkle the stories throughout the campaign for maximum flavor. On this tactical stage, you can add them to photos, graphics, or in other formats to help build your traffic to your site. Don’t keep sharing the same one, let it rest for a bit and use another as you promote your business. All stories should be factual and not misleading.

MLM success stories

 

 

 

 

Are Your Leveraged Sales Stale?

Do you feel like your leveraged sales have stalled or become stale? This can happen over time as the market becomes saturated with your content or others with similar tastes. It is wise to consider some future changes to your products, like a redesign plan that takes place in the future in case of this situation. If you have moderate traffic to your site, like 200-1000 visitors a month and not just from you making updates either. Your passive products may take a downturn from all the views. You can change this around with some aggressive reworking.

home-based business

Breathing New Life into Your Leveraged Sales products

 

No one wants to lose traction with their leveraged sales but it can happen. You may forget to share it on social media after a bit. Perhaps you forgot to push a paid campaign on the search engines for one particular item. Things can happen; however, this doesn’t mean you have to start from scratch. It means that you can do one of two things, the first give up and delete everything or two take a look at what you can do to improve the material of the passive products. Option two is the best way to keep costs down with running your business.

 

Now if you have an eBook out on your site as a leveraged salestool, you can do many things to improve the life span of the item. You can redesign the cover, bundle it with an audio clip, rework the written content inside, improve the store copy to help with conversions. You can also offer free copies for email sign ups and other gimmicks to improve its presence. If you have a podcast series going, you can alter subjects and improve the audio quality with better equipment. You can also upload it to sites like SoundCloud and iTunes to help with traffic.

 

Don’t give ground with your leveraged sales

 

As time moves forward, you shouldn’t give ground with your leveraged sales. You can always add new content, new products and try a different presentation of them. Sometimes, you have to rework a whole product and this can take time, so try to do it during your slow time. An eBook is a good example that can be redesigned from the ground up. You can also publish your videos to DVD through Create Space for a different product. Keep examining and weighing your options, some ideas may not work for you.

leveraged sales

Increasing Leveraged Sales through Email Marketing

Leveraged sales are a vital life flow in your mlm business. However, they can fade away if one only relies on their website to sell. It’s time to invoke the power of email and offer your products or personal services through direct contact. Some feel like this is impersonal, but in reality, it’s more effective and more cost efficient to market directly to those on an email list than through paid advertising. Especially if you get the blend of content right with your promotional offers. This can be tricky but a quick walk through can help you decide for yourself on which path is the best to take.

leveraged sales

Leveraged Sales and Your Email Marketing Platform

 

Your email marketing provider has the tools you need to create effective leveraged salesemails that can bring in nice dividends from your time and effort. A cautionary warning, you must provide an opt-out for current subscribers if they don’t want these types of emails. You can offer a separate email list they can subscribe to if they only want informational resources. In this way you can keep your churn rate from climbing and keep your emails rolling out with the right content.  This is why you must be transparent on your sign-up forms for each of your lists.

 

As you consider your next move with your leveraged sales emails, you may want to blend in some graphics, links, your offers and your unsubscribe link. The emails do not have to be super long or intensive. They should get to the point quickly, offer free and valuable advice or guidance and then offer a paid option for your subscriber. One of the best formulas for promotional emails is the 60/40 ratio, where 60% is helpful and valuable information that is free and the other 40% goes into your paid options, the features and other specifications to help them make a decision.

Offering an Opt-out for Leveraged Sale emails

 

On each leveraged sales email, you have to offer an opt-out link at the bottom or at the top of the email. This ensures that your subscribers can leave the list if they chose to do so. Earning subscribers is important, this shows that they are interested in hearing from you. So, respect them by offering them a tool to opt-out or subscribe to another list. Losing subscribers doesn’t feel good, but you can always earn more.

leveraged sales